PARK and CrossIron Mills are gearing up for back to school season with a bit of extra ‘sole’ thanks to Sole Scholars, a larger than life shoe experience created with sneakerheads in mind. The sneaker-filled installation, featuring an eight foot long sneaker and live sneaker painting, will provide a source of inspiration and education for all ages when it launches to the public on August 18, 2023.
16 sneakers from cult-favourite brands - all sold at CrossIron Mills retailers - making up a shoe wall complemented by vibrant artwork paying tribute to sneaker culture, will provide a picturesque backdrop for engaging events and presentations throughout the back to school season.
Celebrate the Back to School season from August 18th to September 3rd with a bit of extra sole! Join us for this larger-than-life celebration of the sneaker. Find the Sole Scholars display near Urban Planet.
Enter to Win
Win a pair of artist-customized kicks in your size; 4 tickets to a Calgary Surge game, and a $100 CrossIron Mills gift card; and plenty of other sneaker-themed prizes!
Here’s how:
1. Follow @crossiron_mills on Instagram
2. FIll out a contest entry ballot
3. Place your ballot in the box of the artist you want to customize a pair of kicks for you!
4. Winners will be selected by September 8 2023 and notified by Instagram direct message, or by phone.
For an extra entry, take a picture with our display and tag us on Instagram: @crossiron_mills
Larger than Life Sneaker Painting
Aug. 18 – 21
Watch a local artist transform a larger than life sneaker into a work of art!
The History of Sneakers Presentation
Aug. 27 & Sept. 3
12pm | 1pm | 2pm
Experience the Evolution of sneakers with an exclusive presentation by the experts at YYC SOLEdiers. Learn about the iconic moments, trends, and innovations that shaped the sneaker culture we know today. A special Thank You to STATUS for their help with the call out and selection process.
Sneaker Painting
Aug. 26 & Sept. 2 | 11am-3pm
Discover the perfect fusion of art and style as local artists showcase their talent through live painting sneakers into one-of-a-kind customized kicks.